OEM Off-Highway magazine: How Topcon Technologies Help Contractors Pursue New Markets

RIBEIRÃO PRETO, Brazil — April 23, 2026 — As Brazilian farmers face increasing pressure to improve efficiency while managing rising input costs, Topcon Agriculture has announced a new set of innovations designed to expand access to precision technology across Latin America. At Agrishow 2026, taking place April 27–May 1 in Brazil, Topcon will showcase solutions for row-crop, coffee, citrus, and sugarcane growers, including an expansion of the Value Line portfolio into vineyard and orchard spraying applications, as well as the introduction of a new modular GNSS receiver for precision agriculture.

Construction projects are complex puzzles. You have big machines, tight deadlines, and a need for everything to be perfect down to the last inch. Making all those pieces fit together efficiently and safely is a huge challenge. That’s why Topcon just revealed a new set of tools at CONEXPO 2026.

After a day of multitasking in the tractor cab cutting hay, Jared Swiontek would feel every acre. The combination of manually navigating the disc mower across rolling, puzzle-piece shaped fields of 60 acres or less while dodging rocks or gopher holes took a physical and mental toll.